April 2006
Almost everyone in the industry is familiar with Color Spot. The company has always been innovative, taking the lead on many items growers now think of as standard; it was even one of the first greenhouse companies to have...
Welcome to the first issue of Big Grower, a supplement to GPN magazine that was designed especially for the largest growers in the United States. Big Grower grew out of a brainstorming session with Jim Barrett, Dave...
Being a big box vendor often means undertaking product merchandising in the store or allowing store employees to handle it, but now many stores are requiring merchandising be handled by an outside company. These third-party...
If you or someone you know has a successful marketing program, let us know, and they might be eligible to win the 2006 GPN/John Henry Company Creative Marketing Award. The winner will be featured in the cover story of the...
Where do you get your fuel? “We work with a broker who deals with other area nurseries. He has five or six growers that actually hedge natural gas. The rest just buy through their utility or they may nominate gas through...
Large-volume poinsettia growers are facing a number of issues that are different from growers supplying independent garden centers. I have heard from several large growers who are seriously considering dropping poinsettias...
Over the past few years, we have seen post-patent fungicides enter the ornamental marketplace. They are sometimes less costly and usually have a very similar label to the brand-name fungicides we are familiar with. We have...
There is activity in each of the branches of government that can affect the green industry, even if the issues do not specifically involve floriculture. This month, immigration reform, interests rates and a pending Supreme...
The Soda War Begins Earlier this year, Coca-Cola Enterprises Inc. (CCE), Coke’s largest bottler, began delivering shipments of its Powerade sports drink to a Wal-Mart warehouse in Texas. This might sound fairly typical, but...
I wish I had a quarter for every time someone has asked me about pay by scan (PBS). When growers get together, the conversation seems to turn to the topic, with very predictable comments: 1. Hate it. These people feel forced...
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