Aug 19, 2011
All-America Selections Debuts New LogoSource: All-America Selections

All-America Selections has just announced a new logo with a fresh modern design to take the organization into the next 80 years.

All-America Selections has just announced a new logo with a fresh modern design to take the organization into the next 80 years.

At the AAS Summer Summit in Monterey, Calif., earlier this month, Mike Murgiano of Syngenta Flowers, chair of the AAS task force responsible for the new image of AAS, said, “Our new logo honors the past 80 years of the AAS history by maintaining the familiar red, white and blue, but it updated tones. We also are embracing our future with the strong use of the AAS acronym that represents an easily identifiable connection to our organization and our winning plants and flowers.”

Executive Director Diane Blazek added, “The words ‘All-America Selections’ encircling the acronym symbolizes how the organization embraces not only see annual flowers and vegetables but how we plan to embrace vegetatively propagated annuals and perennials in the future.”

While there was some brand recognition of the badge emblem, the organization feels the new logo with the strong use of the letters A, A and S along with the red winner bar and green leaves will quickly become more recognizable as an identifier of plants that are proven garden performers.

This new logo is available immediately to breeders, tag companies, distributors/brokers, growers and garden centers to use when promoting AAS winners. This winter, the AAS office will replace the signs at their 40+ trial gardens with new signs that boast the new logo and fresh look. In January, AAS will launch a revamped website utilizing the new look and logo.

Latest Photos see all »

Lupine Staircase series (Green Fuse Botanicals)
IMG_0518 copy
IMG_0469 copy
IMG_1488 copy
IMG_1587 copy
IMG_1517 copy
40under40
GPN recognizes 40 industry professionals under the age of 40 who are helping to determine the future of the horticulture industry. These individuals are today’s movers and shakers who are already setting the pace for tomorrow.
Couhig
Screen-Shot-2012-05-21-at-11-16-51-AM.png
DSC_0163-(1)_56929c83e2cb8
DSC_0552
Screen-Shot-2015-05-11-at-9-34-32-AM.png
LoganAltman1_1
Dudley-10882317_10152955561793592_404380894254045129_n1.jpg
Benoit 2 11295675_1596556550596534_623036435284185172_n
Crawford 1 courtney-88

75 Applewood Drive, Suite A
P.O. Box 128
Sparta, MI 49345

616.887.9008
GPNAugust_Cover
Interested in reading the print edition of Greenhouse Product News? Preview our digital edition »

Get one year of Greenhouse Product News in both print and digital editions for free.

Subscribe Today »


Be sure to check
out our sister site.
website development by deyo designs