OFA Launches Central Reservation Website for California Spring Trials
OFA has launched the official central reservation website for the 2013 California Spring Trials, to be held April 6 to 11.
This year, more than 30 companies are exhibiting at 19 locations. Attendees can arrange appointments through the website to create personalized itineraries which can be printed or viewed via a mobile site. There is no fee for attendees to use the service. The website was developed by OFA and Clarity Connect, a provider of technology and marketing solutions.
The registration service is available now and is accessed through the official California Spring Trials website at www.ofa.org/springtrials.
The California Spring Trials is an annual weeklong event held at various locations throughout the state. The event is a launching ground for some of the newest plant varieties, signage and packaging products, and merchandising programs and concepts. In addition, many locations include PGR experiments, outdoor trialing and technical information and help.