Ball Horticultural Company  and Van de Wetering Greenhouses, Inc. , hosted an event for local growers on June 16 on Long Island, N.Y., attracting hundreds of growers from the Northeast who previewed 2010 varieties from Ball FloraPlant and PanAmerican Seed. Growers also received a firsthand look at Van de Wetering’s Plug & Ship program as well as two programs from Ball, Burpee Home Gardens and Simply Beautiful.
More than170 varieties were on display for growers to learn which varieties were best-suited for their growing and retail operations. Of the new varieties, euphorbia ‘Breathless Blush’, coleus ‘Versa’ and osteospermum ‘Voltage Yellow’ generated the most interest.
“The best thing for me was hearing the 10-minute talk about what is the best for our region,” said Noah Schwartz, greenhouse manager for Matterhorn Nursery . “When we go to other trade shows and trials, we’re overwhelmed. It was nice to focus on what’s best for us.”