Terra Nova Nurseries, Blooms of Bressingham Expand Licensing Agreement
As part of Terra Nova Nurseries and Blooms of Bressingham’s existing licensing agreement, the companies are introducing two new heucherellas now available for growers to pre-order.
As part of Terra Nova Nurseries and Blooms of Bressingham’s existing licensing agreement, the companies are introducing two new heucherellas now available for growers to pre-order in the form of liners, including Heucherella ‘Fire Frost’ and Heucherella ‘Honey Rose’.
Last June, the companies entered into a licensing agreement to breed, grow and co-brand five new plant varieties in the form of liners, which included the Echinacea Supreme series, Heucherella ‘Cracked Ice’ and Heucherella ‘Buttered Rum’.
As part of the agreement, both Terra Nova Nurseries and Blooms of Bressingham will be booking orders for the fall 2013 and spring 2014 seasons, and beyond.
Heucherella ‘Fire Frost’ has yellow-to-lime leaves with a large red center and a strong white veil overall. This new variety has a large habit and big leaves. ‘Fire Frost’ has heat and humidity tolerance and is a colorful addition to gardens year-round. The average size is 10” wide and 18” high with an 18” flower height. It grows best in zones 4 – 9.
Heucherella ‘Honey Rose’ is sable-colored with deeply incised and lobed foliage with dark veins which form an intricate pattern. Its young leaves are a warm coral-rose, also sporting dark veins. Its compact and neat growing habit makes it a highly usable plant for accents, containers, borders, mixed beds, and in mass. The average size of ‘Honey Rose’ is 8” wide and 13” high with a 12” flower height, suited well for zones 4 – 9.
Terra Nova Nurseries has created “Plant Profile” pages and “Grower Recipes” specific to these sneak peek varieties so growers can learn about growing habits, plant characteristics, fertilization recommendations, water requirements and other insights.