Virginia Tech Teaches Team Training
From Aug. 18 to 22, Growing Places Marketing will partner with Virginia Tech in Blacksburg, Va., to offer a four-day, hands-on team workshop called “Store School.”
The workshop is geared to independent garden centers and focuses on consumer-based retailing.
The program will cover store-development issues such as:
- Consumer marketing
- Physical layout
- Product selection
- Product placement
- Store branding
Attendees will participate in classes and retail team activities led by Judy Sharpton of Growing Places Marketing. Sharpton will also offer an optional day-long workshop involving individual store evaluations and recommendations.
The program is cosponsored by the Virginia Flower Growers Association and the Virginia Nursery & Landscape Association. The deadline to register is Aug. 4, 2008. For more information, click here. Contact Joyce Latimer with any questions at jlatime@vt.edu or (540) 231-7906.
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