Hoffman Nursery Unveils New Look, Website
Hoffman Nursery is marking its 30-year anniversary by updating its company logo and website. The new logo and redesigned website can be seen at hoffmannursery.com
The company wanted to keep elements of the original logo but update them with a brighter, more current look, the company said. The grass graphic and Hoffman Nursery text are simplified with clean lines and bold text.
The website (www.hoffmannursery.com) provides more content than before, in an easy-to-navigate format. A mobile version allows growers and those in the field to reference the information easily any time. Images accompany visuals to direct users toward the most requested features — the plant search, plant profiles, and current availability. Throughout the site, quick links let users request a catalog, sign up for the nursery’s mailing list or contact the sales team.
Updated plant profiles offer detailed descriptions, photography, and tips for container production and landscape use. A section on ordering makes it easy to take the next steps and get plants on the way. Readers who want to dig a little deeper can access expanded information for growers, get facts about popular plant groups, and increase their grass knowledge in the “Learn” section.
The new website and logo went live on June 1.