Aug 22, 2014
Star Roses and Plants Sets Brand Quality StandardsSource: Star Roses and Plants

Star Roses and Plants' new standards address the Knock Out family of roses and Drift rose series.

Star Roses and Plants’ new standards address the Knock Out family of roses and Drift rose series. They outline qualitative specifications for plant health and size, as well as minimum suggested pricing and mandatory packaging requirements for the American market. According to the company, brand quality standards are new to the industry, and like anti-infringement efforts, they will help reduce the amount of marginal products on the market — products that are not true to the brand and the licensees’ quality standards. To see a complete list of the standards, visit www.starrosesandplants.com/brand-quality-standards.

Latest Photos see all »

Lupine Staircase series (Green Fuse Botanicals)
IMG_0518 copy
IMG_0469 copy
IMG_1488 copy
IMG_1587 copy
IMG_1517 copy
GPN recognizes 40 industry professionals under the age of 40 who are helping to determine the future of the horticulture industry. These individuals are today’s movers and shakers who are already setting the pace for tomorrow.
Burress Leanna

75 Applewood Drive, Suite A
P.O. Box 128
Sparta, MI 49345

Interested in reading the print edition of Greenhouse Product News? Preview our digital edition »

Get one year of Greenhouse Product News in both print and digital editions for free.

Subscribe Today »

Be sure to check
out our sister site.
website development by deyo designs