Packaging Exclusive For Independents

December 2, 2005 - 10:23

The new Wave petunia and Simply Beautiful pots (available in printed thermoform or picture pot versions) are being offered exclusively to independent garden centers (IGCs) as part of Ball Horticultural Company’s comprehensive Wave and Simply Beautiful marketing programs.

“We are working closely with wholesale growers and independent garden centers to provide the best tools to ensure sell-through success,” says Brooke Place, retail brands manager for Ball. “These showy new pots are just one more way independents can set themselves apart while giving their customers a great shopping experience.”

Full-color picture pots are available in pint and gallon sizes. In addition, new printed thermoform pots are available in a variety of sizes to accommodate a range of production and display settings. The new pots can be seen in the new translucent shuttle trays. All new pot designs adhere to current weights and measures guidelines, according to Ball.

The IGC Wave petunia and Simply Beautiful packaging is available for Spring 2006. For more information, visit www.simplybeautifulgardens,com or www.wave-rave.com.

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